Waste Diversion
Julianna Radzinski
Textile Waste Innovations for Achieving a ...

Textile waste is the fastest growing waste stream in the United States. In this episode, Tad and Julianna sit down with Raymond Randall, Sr. Manager of Textile Recycling at WM, to discuss what WM is doing to drive circularity with textile waste, why textile waste is such a big problem for both the environment and for business, how fast fashion plays a role in textile waste, the textile recycling program at WM, and more.

Life Cycle Assessment
Julianna Radzinski
Deep Dive into LCA, EPD, and PCF with LCA ...

Life Cycle Assessments (LCA), Environmental Product Declarations (EPD), and Product Carbon Footprints (PCF) are essential to reducing your company’s carbon footprint, but many companies have unanswered questions about the process for completing them. In this episode, Tad and Julianna sit down with LCA experts Nicole Meyer and Marquis Miller from Sustainable Solutions Corporation to answer some of the most frequently asked questions they receive about LCA, EPD, and PCF. They discuss the data collection process, timelines, what to include in your LCA, relevant standards and frameworks, Product Category Rules, functional units, how LCA, EPD, and PCF relate to carbon footprint, and more.

Julianna Radzinski
Consumer Perception: How to Craft a Credible ...

A good marketing plan should include communication about your company’s sustainability efforts. In this episode, Tad and Julianna sit down with Suzanne Shelton, CEO of Shelton Group, an ERM Group Company, to discuss the consumer research studies Shelton Group has been conducting for the past 17 years, the results of their recently published report The Buzz on Buzzwords: Seven Years Later, the biggest challenges companies have in marketing their sustainability efforts, best practices for communicating sustainability goals and achievements such as third-party certified products and facilities, how companies should handle not hitting a goal, and more.

Sustainable Marketing

Consumer Perception: How to Craft a Credible Sustainability Message in a Complex Marketing with Suzanne Shelton from Shelton Group

A good marketing plan should include communication about your company’s sustainability efforts. In this episode, Tad and Julianna sit down with Suzanne Shelton, CEO of Shelton Group, an ERM Group Company, to discuss the consumer research studies Shelton Group has been conducting for the past 17 years, the results of their recently published report The Buzz on Buzzwords: Seven Years Later, the biggest challenges companies have in marketing their sustainability efforts, best practices for communicating sustainability goals and achievements such as third-party certified products and facilities, how companies should handle not hitting a goal, and more.